Elvive

L’Oréal Paris

Concept, Art Direction

Your relationship with your hair is an emotional, complicated world of it’s own. It can be your worst enemy, and your best friend. bad day it can bring you down. On a bad day it can bring you down. But on a good day it can make you feel on top of the world. We get it. It’s so much more than just hair. Which is why it’s so much more than just a shampoo. It’s a world of intensive treatments created for each and every hair type. Elvive. A world of care for your hair. Because we are all worth it. Shot by Rankin.