All Worth It

L’Oréal Paris | The Prince's Trust

Concept, Art Direction

1 in 5 people in the UK suffer from self-doubt, anxiety or depression. L’Oréal has always championed
self-worth, but for those people who feel worthless, not talking about their issues is part of the problem. L’Oréal partnered with 15 influencers, all of whom surprisingly suffered from self-doubt. By sharing their personal stories, they raised awareness of, and helped destigmatize attitudes towards mental health. Transforming self-doubt into self-worth, one conversation at a time.