Concept, Art Direction, Comping

Our body shows us when we don’t have the proper vitamins. Pale skin and white spots on the nails are our body’s way of trying to tell us we need to supplement our diet. The only problem is, we often don’t listen. This campaign, promoting Centrum Vitamins, highlights those clues that you probably have overlooked over the years and lets you know which vitamins you’re missing and aims to get people to start listening to their bodies.